groflo

About

Pipeline you rent isn't pipeline you own

Every agency, AI SDR tool, and lead-gen vendor has the same flaw: when you stop paying, the capability disappears. Groflo exists to fix that. We build growth engines inside our clients' own stacks, documented and handed off, so the machine outlives every vendor. Including us.

Show the machine

Groflo runs on three habits most vendors avoid: we diagram exactly what we build (real tools, real timelines, no black box), we publish our pricing, and we build everything inside your accounts so ownership is structural, not a promise. Senior operators do the work; there is no junior bench to hand you off to.

Garett McDonald, Founder at Groflo

Garett McDonald

Founder

Connect on LinkedIn

I'm a B2B growth leader with 8+ years scaling SaaS revenue across demand gen, RevOps, ABM, and growth engineering. As Head of Growth at Exec, the first dedicated growth hire, I built the company's paid, outbound, and AI-search engines from scratch and ran them as one connected system. Together they 7x'd ARR ($300K → $2.1M) in 11 months.

Before Exec I led demand gen at MentorcliQ ($13.4M → $21M ARR) and Talroo($90M → $150M), and I've operationalized entire growth functions with AI agents built in Claude Code, a lean team executing at large-team scale.

The pattern I kept seeing: companies rent their pipeline. An agency for outbound, a tool for AI SDRs, a vendor for ads, and none of it survives the relationship. The domains belong to someone else. The data lives in someone else's workspace. I founded Groflo to build the engine I actually ran in-house, inside each client's own stack, so what they pay for is theirs, permanently.

Track record

Senior operator, by the numbers

Every number here is résumé-backed. The track record does the talking.

7x
ARR ($300K → $2.1M) in 11 months
500%
increase in SQLs
$400K/yr
paid program built from scratch
4.6x
traffic to 48K+ monthly sessions
8+ yrs
scaling B2B SaaS revenue

The path here

2025-2026

Head of Growth · Exec

7x ARR; built all three engines

2023-2025

Director, Demand Gen · MentorcliQ

$13.4M → $21M ARR

2023

Sr. Growth Mktg Mgr (contract) · Boulevard

$3M+ paid media, −7% CAC

2021-2023

Sr. Manager, Demand Gen & ABM · Talroo

$90M → $150M

2019-2021

Demand Gen Consultant · LeadFeed Media

30+ B2B clients; built a SaaS

B.S. Marketing, University of Central Florida.

Work directly with the operator who built it

No account layers, no junior delegation. Start with a strategy call and we'll map your highest-leverage build.

Book a Strategy CallEngagements from $6,000/mo